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Author: Craig MacMullin

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  2. Articles posted by : Craig MacMullin
Self-Talk: The Language of Learning
  • Craig MacMullin
  • March 13, 2026
  • Blog
  • Uncategorized

Self-Talk: The Language of Learning

Download PDF Self-Talk: The Language of Learning When things get messy, your inner voice can help—or hurt Entrepreneurship gets stressful […]

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Feedback Loops: Turning Critique Into Capability
  • Craig MacMullin
  • February 13, 2026
  • Blog

Feedback Loops: Turning Critique Into Capability

Download PDF Feedback Loops: Turning Critique Into Capability At CEED, we see a pattern that cuts across both new founders […]

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The Effort Myth: When Persistence Becomes Stubbornness
  • Craig MacMullin
  • February 9, 2026
  • Blog
  • Uncategorized

The Effort Myth: When Persistence Becomes Stubbornness

Download PFD The Effort Myth: When Persistence Becomes Stubbornness Entrepreneurship rewards effort, but it doesn’t guarantee a return on it. […]

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Growth mindset is Important but not Enough: what entrepreneurs add
  • Craig MacMullin
  • January 30, 2026
  • Blog
  • Mindset
  • Small Business

Growth mindset is Important but not Enough: what entrepreneurs add

Download PDF Growth Mindset Is Important, But Not Enough​ Many aspiring entrepreneurs are smart people, and they often carry a […]

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COGS Playbook Part 4: Your Action Plan from Setup to Scale
  • Craig MacMullin
  • November 14, 2025
  • Blog

COGS Playbook Part 4: Your Action Plan from Setup to Scale

Action Playbook Step-by-Step: Setting Up Your COGS Tracking Managing COGS starts with building a system that captures the right information […]

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COGS Playbook Part 3: Real-World COGS Applications and Tools
  • Craig MacMullin
  • November 7, 2025
  • Blog

COGS Playbook Part 3: Real-World COGS Applications and Tools

Industry Case Studies Coffee Shop In a coffee shop, COGS includes every cost directly tied to making and selling a […]

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COGS Playbook Part 2: How to Calculate Your True Cost of Doing Business
  • Craig MacMullin
  • October 24, 2025
  • Blog

COGS Playbook Part 2: How to Calculate Your True Cost of Doing Business

Breaking Down COGS Let’s get into the math of calculating Cost of Goods Sold. The first example will deal with […]

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COGS Playbook Part 1: The Hidden Number That Makes or Breaks Your Business
  • Craig MacMullin
  • October 16, 2025
  • Blog

COGS Playbook Part 1: The Hidden Number That Makes or Breaks Your Business

Why a COGS Playbook Matters When you run a business, money flows in and out every single day. Customers pay […]

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Estimating Market Size Made Easy: What Entrepreneurs Need to Know
  • Craig MacMullin
  • July 25, 2025
  • Blog

Estimating Market Size Made Easy: What Entrepreneurs Need to Know

Download PDF Estimating the size of your market as a startup is a tough job that can greatly affect your […]

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Tariff Reprieve and Negotiating with Mobsters
  • Craig MacMullin
  • February 4, 2025
  • Blog
  • Growth & Metrics
  • Innovation
  • Management
  • Mindset
  • Technology

Tariff Reprieve and Negotiating with Mobsters

Tariff Reprieve and Negotiating With Mobsters In his latest blog, Craig MacMullin, our CEO, takes a hard look at the […]

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Strategies for Nurturing Innovation
  • Craig MacMullin
  • November 22, 2024
  • Blog
  • Innovation

Strategies for Nurturing Innovation

Handling Imposter Syndrome Download E-Book Here In the fast-paced and ever-evolving landscape of entrepreneurship, innovation is not just a buzzword; […]

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From Connections to Collaborations: Building a Support Network That Drives Results
  • Craig MacMullin
  • November 8, 2024
  • Blog
  • New Business
  • Rural Entrepreneurs
  • Small Business

From Connections to Collaborations: Building a Support Network That Drives Results

From Connections to Collaborations: Building a Support Network That Drives Results Download E-Book Here Entrepreneurship can be a solitary journey, […]

  • Tags:
  • Challenges of small business
  • Entrepreneurship
  • Small Business
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Handling Imposter Syndrome
  • Craig MacMullin
  • October 25, 2024
  • Blog
  • Mindset

Handling Imposter Syndrome

Handling Imposter Syndrome Download E-Book Here Imposter syndrome is a psychological phenomenon that many entrepreneurs, even highly successful ones, grapple […]

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Building Self-Confidence
  • Craig MacMullin
  • October 18, 2024
  • Blog
  • Mindset

Building Self-Confidence

Why Self-Confidence is the Secret Ingredient to Entrepreneurial Success Download E-Book Here Self-confidence is the foundation upon which entrepreneurial success […]

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How to Develop an Entrepreneurial Mindset: A Step-by-Step Guide for Success
  • Craig MacMullin
  • October 10, 2024
  • Blog
  • Goal Setting & Productivity
  • Growth & Metrics
  • Mindset
  • New Business
  • Rural Entrepreneurs
  • Small Business

How to Develop an Entrepreneurial Mindset: A Step-by-Step Guide for Success

How to Develop an Entrepreneurial Mindset: A Step-by-Step Guide for Success The entrepreneurial journey is a dynamic and ever-evolving one, […]

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